According to new reports, the global organic personal care market size is expected to reach a whopping $25.1 billion by 2025, exhibiting a 9.5% compound annual growth rate during the forecast period. Growing demand for organic and natural hair care, skincare, and cosmetic products is expected to expand market growth over the projected period demonstrating the demand for vegan products is most certainly on the rise.
Most notably, technological innovations aimed at development of cost-effective product lines by companies such as The Body Shop, Aveda Corporation, Amway, and Estee Lauder are expected to remain critical success factors for the industry growth over the next 5-7 years.
Rising utilisation of environmentally sustainable products and celebrity promotion of veganism, coupled with changing consumer perception toward organic products and animal welfare has fuelled the growth of organically derived products. With this, rising demand for chemical-free skin and hair care products, alongside rapidly changing attitudes of consumers regarding organic personal care, have also contributed to the growth of the industry.
There are a number of motives resulting in the hype around organic skincare; with more and more people taking greater concern for the environment eco-friendly products are becoming increasingly popular due to their kinder effects on the earth’s atmosphere.
Enhanced skin tone is another contributing factor to the rising demand for vegan products, as by design, organic beauty products are made to provide skin with a better treatment; using natural-based ingredients and fragrances that do not cause any harm to skin and body.
Even the most popular worldwide beauty and make-up brands are now adopting organic ingredients for their products, owing to their growing significance. With more and more consumers opting for organic and natural-based products, with that comes greater awareness for the use of such ingredients. This rise in demand has prompted companies to create more and more organic products in order to cater to their customers.
Products that are made primarily of natural ingredients as opposed to synthetic ones, means skin develops an immune system of its own, becoming more tolerant to pollution and harmful chemicals in the air and the natural pH of your skin increases and makes it easier to face the harmful air of the atmosphere.
With a growing number of luxury vegan and cruelty-free skincare products on Ethea, there are so many incredible brands to discover this year. Open your mind (and body) up to a new way of living and treat your skin to the products it deserves.
Be part of the movement.